When we sat down and really looked at our website and digital presence, we realized that we had a lot of work to do. As a leader in the fabrication and insulation industries, SPI recognized that our website was not in line with that distinction, and we have been working hard to redesign it. As we began this process, we focused on user experience – what was missing from the current site? What parts of it were too filled with jargon to easily understand? What could we do to make it more navigable?

Digital transformation might seem like just a facelift, but it is so much more than that. Implementing digital technologies impacts products, business processes, sales channels, and supply chains. It benefits every aspect of a company, including productivity and value creation, and makes it easier for us to create new, meaningful interactions with our customers.

We want to be a one-stop-shop for all our clients, and for you to feel confident in our skills and experience. By redesigning our site to something that feels fresh, modern, and representative, we closed the gap between us and our audience, making communication with SPI more comprehensive.

Here are some of the features we’ve introduced on our refreshed site: